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Welcome to the GoECart eNewsletter, Your Resource

July 2006

for E-commerce and Customer Information
 

 

GoECart Expands Online Store Design Services

A well-designed and visually appealing online store is critical to a web merchant's success. You've got to look your best to attract customers and make a favorable impression. By popular demand, we have expanded our web design services to provide you with top-of-the-line design services for your GoECart storefront-at an unbelievable price!

Whether you need a professional quality logo, a custom look, or professional web design makeover of your existing store, GoECart web professionals are standing by to get you on your way. With an average turnaround time of just a few weeks and pricing starting at just $400, you can't afford to miss our new web design options. For more information as well as pricing and sample clients already using the service, click here.


Web Cannot Be Ignored For Mass Marketing

A recent Emarketer™ article confirms the Internet is now an indispensable part of mass marketing. The article summaries a study from the Online Publishers Association (OPA) showing the net now dominates at-work media use. While television is still the leading media choice at home, the Internet has surpassed radio, newspapers and magazines.
[Read more at Emarketer.com]

Satisfaction of Online Surfers for Top Online Retailers Declines

According to a recent survey conducted by ForeSee Results and FGI Results, the satisfaction level of browsers from the top online retailers declined by 1.3% compared to the previous year. Demanding customer requirements is the main reason cited for this decrease in the satisfaction levels. The study also states that customers are becoming more open to multichannel sellers who offer online sales. This is encouraging news for brick-and-mortar storeowners considering starting an online store.
[Read more at DmNews.com ]

 

Enhance Customer Stickiness

GoECart provides functionality to help you not just increase traffic to your store but also to encourage visitors to stay on the site longer and make repeat purchases. These include:

  • Customer Group Module
    Set different pricing and order quantities for a specific group of customers.
  • Membership and Custom Discounts
    Define a specific code for customers to redeem discounts during checkout process. You can also offer discounts in various other ways that suit your requirements. GoECart supports product, order, and shipping based discounts; through discounts codes, cookies, and more.
  • Express Checkout
    This feature encourages repeat purchases for registered customers. Customers have the option to register on the site—so they don’t need to re-enter their personal information.

Powerful Web Analytics Options

Each GoECart client receives basic site analytics data every month. The site analytics statistics provide useful information on traffic, search engine robot behaviors, and even point out pages carrying errors. This can help you analyze and plan the future marketing campaigns. For more advanced tracking needs, GoECart can provide a leading web analytics solution – NetTracker® – at an affordable price. Ideal for small to medium sized businesses, NetTracker analyzes the web server logs to provide key insights about the site traffic of an ecommerce business.

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